How Taco Friday became a Swedish tradition?

The Swedish chips company OLW popularized the slogan “Now it’s cozy Friday time” in its commercials. Their TV spots suggested tacos as a staple of Cozy Fridays, and for Swedes, who were already used to smörgåsbord or potluck-style meals piled onto one plate, tacos were something new and exciting, yet familiar too.

What is the meaning of Fredagsmys?

Friday cosiness
Fredagsmys literally means ‘Friday cosiness’; think TGIF, but fewer cocktails and more blankets and snacks.

What is Swedish MYS?

As a noun, mys translates to “coziness” in English. It was my observation that mys is a vital piece of Swedish culture. Something can be mysigt, and people can mysa. One of my favorite pastimes in Sweden was enjoying fredagsmys (Cozy Friday) with my host family.

What are Swedish tacos?

In Sweden, taco kits typically include ready-made shells or tortillas alongside packets of pre-mixed spices and tubs of ready-to-dip salsa or guacamole. Over the years, Swedes have also put their own unique spin on the meal, with cucumbers, nuts, yoghurt and even bananas sometimes laid out as alternative toppings.

Is Sweden by Finland?

The two countries are closely linked — Finland constituted the eastern half of Sweden until 1809, when Sweden ceded Finland to Russia with the Treaty of Fredrikshamn. For Sweden, the peace meant a drastic shortening of its vulnerable land border with Russia.

What does mom to a Fika mean?

Fika is often translated as “a coffee and cake break”, which is kind of correct, but really it is much more than that. It means making time for friends and colleagues to share a cup of coffee (or tea) and a little something to eat. Fika cannot be experienced at your desk by yourself.

Do Swedes do hygge?

And although the terms are very similar, Swedish mys refers more pointedly to an ultra-cozy atmosphere. “Hygge is much broader than mys,” said Malin Lindqvist, a Swedish fabric designer who moved to Denmark seven and a half years ago.

How old is Sweden?

This led to the forming of the Scandinavian Kalmar Union in 1397, which Sweden left in 1523. When Sweden became involved in the Thirty Years’ War on the Protestant side, an expansion of its territories began and eventually the Swedish Empire was formed….Sweden.

Kingdom of Sweden Konungariket Sverige (Swedish)
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