Why logos have hidden meanings?

Some use hidden messages within their logos to create an air of exclusivity. Finding the hidden image makes viewers feel like they’ve unlocked something that not everybody can find, which makes them part of the brand’s “in-crowd.”

What makes the perfect logo?

A good logo is distinctive, appropriate, practical, graphic and simple in form, and it conveys the owner’s intended message. A logo should be able to be printed at any size and, in most cases, be effective without color. A great logo essentially boils down to two things: great concept and great execution.

Is it true a logo has no meaning?

Design Beyond The Logo. A company’s logo is becoming less and less important. A logo is a graphic element with a name created to identify a company or product. …

What is a true logo?

A true logo is nothing but stylized letters and if there is something that can not be read then it is no longer considered a logo. Some examples of true logos include CNN, Sony, Google and Coca-Cola.

How do you describe a logo?

A logo is a symbol made up of text and images that identifies a business. A good logo shows what a company does and what the brand values. Logo design is all about creating the perfect visual brand mark for a company.

Is a logo design has to be interesting and unique?

Importance of uniqueness in a logo design is now well established. This characteristics of a logo is most sought-after by the designers and the clients. Uniqueness implies that a logo should be designed on a new concept that has not been used before by anyone.

Is it true the history of logo design begins a long time ago?

The history of logos goes back to ancient family crests, hieroglyphs and symbolism. Early versions of logos developed in the Middle Ages (around 1300 AD), as shops and pubs used signage to represent what they did. The first modern logo designs were created in the early 1900s, evolving alongside mass printing.

What are symbolic logos?

Home Dictionary Iconic/symbolic logo. A non-typographic design (otherwise it would be a word mark) used to visually identify a brand. Its iconic nature may be abstract or a figurative representation of the products or services offered by the company.

What is a descriptive logo?

What Is a Descriptive Logo? A descriptive logo is a logo that includes textual or visual design elements (or a combination of the two) that clearly communicate the type of product or service a brand is marketing.