How did Yohji Yamamoto change fashion?

When he famously collaborated with German fitness giant Adidas in 2003, he created a new menswear label that pioneered the fusion of fashion and technology and introduced sports-luxe style to the world. It was a totally new kind of design for Yamamoto.

What is Yohji Yamamoto known for?

Yohji Yamamoto is known for the avant-garde spirit of his clothing, . His signature oversized silhouettes in black often feature drapery in varying textures. At her request, he also enrolled at Bunka Fashion College, now famous for training designers including Kenzo Takada, Junya Watanabe and Yamamoto himself.

Is Yohji Yamamoto a fashion house?

Yohji Yamamoto is a Japanese fashion designer based in Tokyo and Paris. Y’s is Yamamoto’s very first brand, and to this day it bears his vision and philosophy. At the root of the brand is the concept for women to wear men’s clothing; clothing for independent women who value their own vision.

What does avant-garde mean in fashion?

What is Avant-Garde Fashion. A good definition for avant-garde fashion is “a forward-looking movement animated by innovative designers and artists who dare to go against the mainstream and propose ideas that stand out from the conventional”.

Why does Yohji Yamamoto use black?

Yohji Yamamoto has built a career on proving that black — aggressive, rebellious, somber, romantic or seductive — is beautiful. “Black is modest and arrogant at the same time,” he says. “Black is lazy and easy — but mysterious. It means that many things go together, yet it takes different aspects in many fabrics.

What fabrics does Yohji Yamamoto use?

Yohji Yamamoto’s custom-made textiles use a variety of traditional Japanese techniques and other more common weaves such as gabardine and tweed. All his fabrics are made in Japan to his own specifications, making them unique to his designs.

What inspired Yohji?

Taking his inspiration from menswear, his womenswear collections consist of big, oversized silhouettes, marked by almost solely being black, draping and geometrical shapes. When he first showed his collections outside of Japan, in 1981 at Paris Fashion Week, the audience’s reaction was mixed.

Is avant-garde a fashion style?

Avante garde fashion is typically very modern but can take on aspects of vintage as well. Because this style of clothing is often produced with unusual shapes and sometimes unusual fabrications, it often takes on the appearance of being more of a costume than clothes to be worn on a normal day.

When did Yohji Yamamoto start?

Career. Yamamoto debuted in Tokyo in 1977, followed by two more shows; a debut in Paris in 1981 and in New York in 1982. His first collection under the label Y’s, focused on a collection for women that reflected typical men’s garments, with clothes cut in uncluttered shapes with washed fabrics and dark colors.