What are triggering emails?

Triggered emails, also known as behavioral emails or transactional emails, are those sent automatically based on pre-defined events or conditions met by an individual through certain behaviors, actions, or other signals.

What is triggered marketing?

Trigger marketing, definition. It is a marketing technique which triggers the automatic sending of a message to potential or actual customers in the course of the customer journey, for instance after a specific event.

When can triggered emails occur?

While many emails are one-off messages, including newsletters, others come in the form of series. These series are often sent automatically after a consumer or subscriber completes a specific action. That action is known as the “trigger” and that email that’s sent is defined as the triggered email.

What is trigger message?

A triggered message is a kind of outreach (e.g. email, push notification, etc.) that is sent in direct response to an action taken by the message recipient—for instance, opening your brand’s app or making a purchase.

What is triggered communication?

Triggered communications are the most relevant, engaging, and timely messages because they are informed by specific consumer behaviors, milestones, and events within a defined time frame or on a specific date.

How do I trigger emails in Salesforce?

Create a Triggered Email Message Interaction

1. Select Triggered Emails from the Interactions dropdown in the Email Studio navigation menu.
2. Click Interactions.
3. Click Messages.
4. Click Email.
5. Click Triggered.
6. Click Create.
7. For standard triggered sends, select Create Triggered Send.
8. Complete Properties. Properties. Property.

What is trigger email?

Trigger email refer to emails, which are sent based on certain events or are trigger-related. The event by which an automated email is sent is predefined. Customer birthdays, special discounts, or newsletter subscriptions can be occasions or triggers for the automated sending of emails.

What is trigger based marketing?

Event based marketing (also called trigger marketing and event initiated marketing) is a form of marketing that identifies key events in the customer and business lifecycle. When an event occurs a customer specific marketing activity is undertaken.

What is triggered email?

• Start a discussion. Triggered emails, also known as behavioral emails or transactional emails, are those sent automatically based on pre-defined events or conditions met by an individual through certain behaviors, actions, or other signals.

What is email marketing system?

Internet marketing. Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing.