How much is the streaming industry worth 2021?

Pune, India, Dec. 15, 2021 (GLOBE NEWSWIRE) — The global video streaming market size is expected to grow from USD 419.03 billion in 2021 and reach USD 932.29 billion by 2028, exhibiting a CAGR of 12.1\% during the forecast period.

How big is the online video market?

The global online video platform market size is expected to reach USD 22.85 billion by 2028, according to a new report by the publisher. The market is anticipated to register a CAGR of 18.4\% from 2021 to 2028.

What percentage of businesses use video marketing?

Video marketing overview 86\% of businesses use video as a marketing tool. This was 85\% in 2020, 87\% in 2019, 81\% in 2018, 63\% in 2017 and 61\% in 2016.

How much does video increase engagement?

Video in the ad campaign gives a 34\% increase in conversion rate. Per the Vidyard report, marketers claimed to have a 34\% increase in the conversion rate if the video content was added to their campaign.

What is a video sharing site?

V. A website that lets people upload and share their video clips with the public at large or to invited guests. Acquired by Google in 2006, YouTube became the most popular video sharing site on the Web. See YouTube, Vimeo and media sharing site. See also document sharing site.

Do consumers prefer video?

It’s no secret that videos have become the most popular choice for content consumption today. In 2020, 96\% of consumers increased their online video consumption, and 9 out of 10 viewers said that they wanted to see more videos from brands and businesses.

How effective are marketing videos?

In 2020, 92\% of marketers say that video is an important part of their marketing strategy. This has grown from 78\% in 2015, showing that the importance of video is only growing. So what is it that makes video so important? Well, according to 88\% of marketers, video marketing provides them with positive ROI.

Is video content more engaging 2020?

What’s more, 93\% of marketers who use video say that it’s an important part of their marketing strategy — an increase from 92\% in 2020, making this the highest percentage of any year since 2015. On measuring success, most marketers (63\%) consider video engagement the top metric.

What percentage of Internet traffic is video 2020?

82\%
According to the new study, video is predicted to account for an unprecedented 82\% of all Internet traffic by 2020. In 2015 that number was 70\%, an increase of 12\% over the video’s current slice of the online pie, which is over 4.5 trillion YouTube clips.