What is a good nett promoter score?

Any NPS score above 0 is “good”. It means that your audience is more loyal than not. Anything above 20 is considered “favourable”. Bain & Co, the source of the NPS system, suggests that above 50 is excellent, and above 80 is world class.

Is a net promoter score of 72 good?

By most standards, an NPS ranging between 0 – 30 is considered pretty good — this means you have more customers who identify as promoters as opposed to detractors. Once you go above this range — that 30 and above NPS territory — well, that’s rarefied air.

What is Facebook’s Net Promoter Score?

-21
Consumer Brands / Internet companies with similar Net Promoter Score

What is social media net promoter score NPS?

Net Promoter Score (NPS) measures whether your customer will refer you to someone new.

What is a bad net promoter score?

A bad Net Promoter Score (NPS) indicates you have a higher number of detractors than promoters. If your NPS score is between 30 to 40, you have a good NPS score. You may be far away from the leaders with scores such as 55, 60, etc. But if your score is 25 or even below, it’s considered as bad NPS score.

Is 50 a good NPS?

In an absolute sense, an NPS score over 50 is considered above average. If you are looking to benchmark your score with competitors through the relative method, an above-average NPS score can range anywhere from 0 – 40+ depending on the industry.

What does an NPS of 50 mean?

excellent
General NPS benchmark Given the NPS range of -100 to +100, a positive score or NPS above 0 is considered “good,” +50 is considered “excellent,” and above 70 is considered “world-class.” Based on global NPS standards, any score above 0 is “good.” This means the majority of your customer base is more loyal.

Does Google use NPS?

Google’s Net Promoter Score is based on responses to a single question, typically on a scale from 0 to 10: The Net Promoter Score of Google is a number from -100 to 100 calculated by subtracting the percentage of detractors from the percentage of customers who are Promoters.

What is Net Promoter Score example?

Your Net Promoter Score is calculated by: Subtracting the percentage of detractors from the percentage of promoters. For example, if 10\% of respondents are detractors, 20\% are passives and 70\% are promoters, your NPS score would be 70-10 = 60. Your NPS could range from -100 to 100.

What is the range of NPS score?

-100 to 100
The Net Promoter Score is an index ranging from -100 to 100 that measures the willingness of customers to recommend a company’s products or services to others. It is used as a proxy for gauging the customer’s overall satisfaction with a company’s product or service and the customer’s loyalty to the brand.

Can you get a negative Net Promoter Score?

Since an example Net Promoter Score is always shown as just an integer and not a percentage, your NPS is simply 60. (And yes, you can have a negative NPS, as your score can range from -100 to +100.) Numerous research studies prove that the NPS system correlates with business growth.