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What does DoubleVerify do?

What does DoubleVerify do?

DoubleVerify is a software platform for digital media measurement, data, and analytics. transparency, and performance. DoubleVerify technology platform provides advertisers with consistent and unbiased data and analytics that can be used to optimize the quality and return on digital ad investments.

Is DoubleVerify public?

The company, which evaluates media placements for fraud, brand safety and ad viewability, raised $340 million in its public debut and was priced on the New York Stock Exchange at $27 per share, offering 13.3 million shares of common stock. …

What is DoubleVerify tag?

We combine standard pixel measurement, OMID, VPAID, and standard video creatives into one VAST tag. When it comes to CTV, DoubleVerify is leading the way, working directly with the IAB TechLab, advertisers, publishers, and supply side video platforms on driving adoption of scalable standardized solutions.

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When did DoubleVerify go public?

DoubleVerify’s common stock began trading on the New York Stock Exchange under the ticker symbol “DV” on April 21, 2021.

Who uses double verify?

Who uses DoubleVerify?

Company Website Company Size
CBS Local Media cbslocal.com 200-500
J.D. Power and Associates, Inc. jdpower.com 500-1000
Refinery29 refinery29.com 500-1000
Blair Corporation blair.com 1000-5000

What is IAS wrapping?

Integral Ad Science (IAS), the global leader in digital ad verification, and Google Campaign Manager, the largest global ad server, today announced the first automated tag to seamlessly wrap campaigns with both ad server and third-party verification tags for Campaign Manager.

Is DoubleVerify malware?

Cdn.doubleverify.com is not a malicious domain itself, however cyber criminals are using an adware program to display ads from this domain, thus getting pay-per-click revenue.