What is the average opt-in rate?
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What is the average opt-in rate?
Across the board, average opt-in rates on a website typically range between 1\% to 5\%, with the average rate centering around 1.95\%. However, depending on the placement of the opt-in form, these rates vary highly.
What is considered a good landing page conversion rate?
Across industries, the average landing page conversion rate was 2.35\%, yet the top 25\% are converting at 5.31\% or higher. Ideally, you want to break into the top 10\% — these are the landing pages with conversion rates of 11.45\% or higher.
Is a 20\% conversion rate good?
A good conversion rate is between 2 percent and 5 percent. The thing with conversion rate is that even a jump of 0.5 percent can be a big deal. Moreover, we must mention that the top brands enjoy better results.
How can I increase my landing page conversion rate?
A 9-step guide to increase your landing page conversion rate
- Understand your campaign goals.
- Write simple and straightforward headlines.
- Craft a compelling flow of text.
- Use the right images.
- Employ CTAs that make users take action.
- Highlight the value proposition.
- Loading time matters.
- Optimize your form fields.
How is opt-in rate calculated?
You can calculate your opt-in rate by dividing the number of opt-in conversions made by the total number of people who visited your opt-in page.
What is a good conversion rate for education?
The lowest-converting industry is higher education at 2.6\%, and the highest-converting industry is vocational studies & job training at 6.1\%.
Is a 15\% conversion rate good?
What’s a good conversion rate? A good conversion rate is above 10\%, with some businesses achieving an average of 11.45\%. Earning a good conversion rate places your company in the top 10\% of global advertisers, which makes your conversion rate two to five times better than the average conversion rate.