What is self-service in SaaS?

Providing your SaaS product customers with self-service support means that you’re enabling them to complete tasks and troubleshoot problems by themselves. While this is a tricky area for many companies, if you do it right then self-service has the ability to completely supercharge your support.

What is different about SaaS sales?

How is SaaS Sales different than traditional sales? SaaS businesses are dependant on selling to the same customers again each month/year to protect their recurring revenue. This makes the sales process for SaaS more difficult because you’re asking the customer for a commitment, instead of a one-time buy.

Do customers want to self-serve?

Self-service is becoming the first choice In fact, 40\% of consumers now prefer self-service over human contact. And a study conducted by Dimension Data found that 73\% of customers prefer to use a company’s website, instead of using social media, SMS and live chat for support.

What is a self-service sales model?

Self-Service The self-service sales model is thus all about low-priced products accompanied by a fully automated customer journey. Most commonly, startups that employ it sell their products completely via ecommerce, so that they can remain focused on quality of the product and design.

Why is self-service better?

Customers want their problems solved promptly and feel that searching for the answer themselves is quicker than contacting the company. Furthermore, self-service improves customer knowledge, as it allows them to resolve problems at their speed and learn as much or as little as they want.

What are the benefits of self-service?

Besides offering customers a faster, more immediate way of getting their answer to an issue (and helping you control unnecessary costs), a self-service portal is also a fantastic way of boosting your relationship with customers; their relationships with one another, and your outreach to new customers.