Is image alt text important for SEO?

We’ve already highlighted that setting alt text for images is very important for SEO and is a key contributing search engine ranking factor. Alt tags provide context to what an image is displaying, informing search engine crawlers and allowing them to index an image correctly.

Do image names Affect SEO?

When it comes to image SEO, it’s important to use relevant keywords to help your webpage rank on search engines. Creating descriptive, keyword-rich file names is crucial for image optimization. Search engines not only crawl the text on your webpage, they also crawl your image file names.

How should I name images for SEO?

Simply match the image name to what the image is. Be sure to use a SEO-friendly naming convention. File names should be lower case and words should be separated with hyphens.

Why should you add alternative text to your images?

Adding alternative text to photos is first and foremost a principle of web accessibility. Visually impaired users using screen readers will be read an alt attribute to better understand an on-page image. 2. Alt text will be displayed in place of an image if an image file cannot be loaded.

What is alternative text for images?

‘Alt text’ is a contraction of ‘alternative text’. It’s a short written description of an image, which makes sense of that image when it can’t be viewed for some reason. Well-written alt text is important to your website’s accessibility, and its search engine optimisation (SEO).

Does image size affect SEO?

Images are crucial to ensuring that your content is more accessible, attractive, and engaging to users, but they’re equally important in terms of SEO. If you reduce the size of images without compromising quality, page load times improve and, subsequently, the experience of website visitors does too.

What is image SEO?

Image SEO is the process of optimizing the images on your website so they are easy for search engines to “read” and find, consequently improving the visibility and rankings of your content in Google and other search engines.

Which format usually works best for photos?

JPG format works best for photos.

How do I add an alternative text to an image?

To add alt text to a picture, shape, chart, or SmartArt graphic, right-click on the object and choose Format Picture. In the Format Picture panel, choose the Layout and Properties icon. Then choose Alt Text. Add a title for your object, then a description.